Canadian design has come a long way from cottage country. Representing this is 1867 Supply Company, a curated collection of the best of Canadian design. From food to furniture, the brand carries a beautiful blend of modern design made from traditional materials.
We crafted a brand identity that blended modern and traditional aesthetics to reflect and carry through the core of the brand. Using modern colours and traditional symbols, classic Canadiana gets an urban edge.
Boulart is an artisanal industrial bread company from Montreal, who are a complete game changer in their scene. When designing the brand, we wanted to make sure we stood apart from the usual artisanal bread fluff.
Here is a collection of various projects.
Various collection of photography.
Mappedin is an indoor mapping company that helps people get where they need to go. Their technology is seamless and smart, so we needed to create an identity for them that was just as seamless and just as smart.
Our icon is made up of combining the two last letters in Mappedin. This not only shows seamless connection, but also makes for an icon that resembles a person in motion. We then took the icon and created a path as a graphic element that shows a journey and helps tell our story.
NAC 2016 submission.
We developed a new identity that was true to KELSEYS’ roots, a design that captures the original 1978 roadhouse concept, with its classic red and blue colour scheme. We retained authenticity with just the right amount of nostalgia, but designed the new modern roadhouse.
A collection of various projects.
1. Babies"R"Us Valentines day digital ad.
2. Carte Blanche 2016 Finalist, "The TSA That Invites You To Play"
3. Festive Fails Holiday Campaign
4. Toys"R"Us 30th Anniversary Campaign
5. Babies"R"Us 15th Anniversary Campaign
8. Holiday Toybook Cover 2015
7. Holiday Toybook Cover 2014
8. Various print
We created R/E/S/T to be Toronto Person International Airport's new identity system for their food and retail program.
The identity is simple and bold, designed to highlight key offerings RELAX, EAT, SHOP, and TRAVEL.
Toronto Pearson International Airport is redefining its airside offering with R/E/S/T (short for Relax/ Eat/ Shop/ Travel).
During March Break, the airport wanted to create an experience that would reduce the stress of travelling at a peak time, and get winter-weary travellers feeling like they were hitting the beach sooner.
From pre check-in, to post-vacation coat and car pick-up, this colourful campaign was able to surprise and delight.
Using R/E/S/T, we helped bring Canadian spirit to travellers during summer and Canada Day through signage and activitions.
Skin and Bones is a television production company based in Toronto. We worked with their gold paint drip to create a brand identity for them.
A collection of various typography.
Various illustrative works.
Showcasing the imagination alive within LEGO, this film features sound to bring LEGO to life. Understanding how kids want to play outside and enjoy the fresh air during the summer, we take the high road and set them free because we know they'll be back for us come September.
The Ribbon at the Lower Don is Toronto’s newest green space situated within the heart of a vibrant, industrial city. Using a logo made of geometric structures that contain images of the natural landscape reflects this combination of nature and urban culture - the whole idea behind The Ribbon itself.
The circular shape to demonstrate the water creates a rippling effect through the logo. Water moves and changes constantly. This cycle of constant change also occurs in nature - birth, growth, and eventual re-appropriation as the circle, a symbol of infinity, begins again.
Using photography enables versatility for the logo; photos change with seasons and events to showcase the Ribbon at its best during all seasons. When doing so, the ‘O’ must remain as it is, so as to always depict the water.
Wanting to stand out from what's currently out there, we developed an indentity for Prep Academy Tutors that did just that.
Our brief was to create an agency Christmas card. We decided to go the non-traditional route and create our own ad-land inspired scents. By making the freshener in the shape of a Christmas bauble, we surprised our clients and family with a smelly holiday message. We also created a microsite that housed additional flavours.